Agentic CMS - Deco CMS

What is the Agentic CMS?

The Agentic CMS is the next generation of deco.cx — a visual CMS for storefronts and content-heavy digital experiences, built on top of deco Studio.

It’s two things in one:

A CMS — type-safe React components, TypeScript loaders, theme editor, Git-based versioning, real-time collaboration between developers and content teams. The same model deco.cx established, refined.
A team of agents — focused AI workers that author content, adjust the design, enrich the catalog, and keep the site healthy. They work alongside your team and you stay in control.

Who it’s for

Teams managing storefronts (ecommerce, marketplaces) and content-driven sites (media, branded D2C, knowledge bases) who want:

The collaboration and performance of a code-first stack
The speed and reach of a visual editor
AI agents that scale the operational work — without hiding what they’re doing

It replaces the boundary between “the engineering team that maintains the site” and “the content team that fills it.” Both work in the same product, with agents handling the toil in between.

Git-native, by design

Every change to your site — whether a person made it from the visual editor or an agent made it from chat — flows through the same Git workflow you already know:

The change is committed to a branch
A pull request is opened with a diff your team can review
Reviewers approve or request changes
On merge, the change ships to your site

This is the same model deco.cx pioneered, and it carries over directly. Agents don’t bypass review. They open PRs like anyone else, and your team stays the source of truth — your repo, your branches, your history. Roll back, audit, and trace any change to its author, human or agent.

How it relates to deco.cx

If you’re coming from deco.cx, the Agentic CMS is the same product line — same core concepts (sections, loaders, blocks, theme editor, decopilot), now plugged into Studio so your storefront ships with a full agent control plane around it.

deco.cx concept	Agentic CMS today
Sections (React/TS components)	Same, with optional agent-authored variants
Loaders (data fetching)	Same, now visible as tools to your agents
Blocks (reusable units)	Same
Theme Editor	Same
Decopilot	Promoted to a first-class assistant scoped to your site
Admin UI	Now part of the Studio agent shell
Git workflow	Same — every change goes through PR review

Existing deco.cx projects continue to work. Migration adds the agent layer; it doesn’t replace your codebase.

Getting started

Open Studio, find the deco Site Editor agent and point it at your site.

The Agentic CMS isn’t a separate product — it’s a configuration of Studio + the deco.cx CMS, packaged for storefront teams. Everything you learn about Studio agents, connections, and automations applies directly.